Matt Hirsch, affectionately known as “Hirsch,” is a seasoned industry veteran with over 20 years of experience in the consumer packaged goods (CPG) sector, particularly within the liquor industry. Throughout his illustrious career, Hirsch has been instrumental in building, developing, and successfully selling a diverse range of liquor brands, from emerging names to well-established giants. Currently, he serves as the Director of Trade Marketing at CHINOLA Fresh Fruit Liqueurs, where he spearheads global marketing efforts for the world’s first farm-to-bottle fresh fruit liqueur brand, combining his expertise with a passion for innovative spirits.
7:00 pm - 9:30 pm
